The Minister for Tourism, Martin Ferguson AM MP, and Member for Cunningham, Sharon Bird MP, have announced tourism funding for Symbio Wildlife Park on the New South Wales south coast to exhibit two rare Sumatran tiger cubs.
For more than 35 years, Symbio has been a strong tourism drawcard, giving generations of visitors hands-on experience with wildlife.
With $100,000 from the Australian Government’s TQUAL Grants program, the two Sumatran tiger cubs will be housed in a re-vamped authentic enclosure with landscaping and viewing areas.
“By upgrading and refreshing their exhibit, the Symbio Wildlife Park is demonstrating the innovation and diversification tourism businesses need to remain competitive. This is what the Australian Government’s long-term strategy for tourism is about,” said Minister Ferguson at today’s launch.
“The domestic and international tourism market, as well as surrounding tourism businesses, depends on high-quality tourism attractions such as Symbio which offer a unique experience and consistency in product delivery.”
Member for Cunningham, Sharon Bird MP, said the rare Indonesian tigers would draw even more visitors to the Illawarra and South Coast’s $1.8 billion tourism industry.
“Each of the South Coast region’s 4,300 tourism-related businesses has a role to play in offering the region’s eight million visitors a great tourism experience.
“Our businesses have the chance to be further promoted domestically and internationally with the support of the Australian Government’s TQUAL accreditation mark,” Sharon Bird said.
The TQUAL mark is a new national symbol of quality for the Australian tourism industry.
Existing accreditation programs can apply to use the TQUAL mark so businesses accredited by the program can show consumers they are committed to quality.
The TQUAL mark is backed by Tourism Australia's global marketing power, helping accredited businesses to stand out in an increasingly crowded market place. The new scheme is part of the National Long-Term Tourism Strategy, supporting excellence in Australia's tourism industry.
To date, the TQUAL Grants program has allocated more than $8 million to tourism projects. The Australian Government has committed an extra $40 million to TQUAL Grants over four years. Information on the TQUAL mark and TQUAL Grants funding is at www.ret.gov.au/tqual